Saturday, April 13, 2013

Psy Is No 'Gentleman' In New Music Video


Evidenced by Psy's music video for "Gentleman
," the follow-up to hiszeitgeist-busting hit "Gangnam Style
," the Korean pop star has pretty clearly let mega-success go to his head.
In the four-minute clip for his new single, which debuted Saturday (April 13),
 Psy parades through a series of chic restaurants
and shops, playing pranks on female companions eager to join his entourage.

The song's throbbing electro beat immediately recalls the irresistible
 catchiness of "Gangnam Style," but Psy's performance only showcases
 how much sillier he's become in the wake of his emergence
 as a worldwide phenomenon. Evidently he's so rich now
he can afford to get his tongue surgically embedded in his cheek.
 Although he expands upon the garish lifestyle
 he chronicled in the YouTube-record-breaking clip for its predecessor,
 "Gentleman" effectively parodies a rich heel,
 subjecting ladies within his celebrity orbit to
 "Billy Madison"-style gags like pulling chairs out from beneath
 them and speeding up treadmills until they fall off.
Although stink-palming a girl in a library ranks among
 the video's best moments,
 his "performance" of an (admittedly unclear)
 English language lyric is the one we love best:
 As he says either "Wet Psy!" or "West Side"
 (and we hope it's the former),
 Psy and two bikini-clad women are catapulted into a swimming pool.
 Meanwhile, he gleefully terrorizes a kids' soccer game
 and holds up an unfortunate elevator passenger
 who desperately needs to pee before meeting his match
 — a buxom gym rat who gives him a taste of his own medicine.


One-hit wonder or not, Psy is clearly savvy enough to take advantage
 of his 15 minutes of fame, even if he doesn't seem to take
 it too seriously.
 Even before the video cuts to behind-the-scenes
 footage of Psy laughing his way through its goofiest moments,
 he simultaneously satirizes superstardom
 and attempts to enhance his own,
 aiming to re-create "Gangnam Style" magic with a new dance routine.
 Will it work? I guess we'll know
when Matt Lauer starts doing it on the "Today" show.
Tune in to the 2013 MTV Movie Awards
 Sunday at 9 p.m. 
when host Rebel Wilson takes the stage 
at the Sony Pictures Studios lot in Culver City, 
California. But first, don't miss our
 live red-carpet pre-show at 8:30 p.m.,
 and be sure to watch our
 All Access Live streaming cameras all night longgnam Style': Frame By Frame

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